BASIC RESEARCH

 

  • Korczak A., Gorbaniuk O., Karpiński R., Garwoliński L., Ivanova A., Kuzyk M. (2017). Personality-Relevant Attribute-Nouns: A Taxonomic Study in the Polish Language. International Society for the Study of Individual Differences 2017. Warsaw, 24-28.07.2017.
  • Ivanova, A., Gorbaniuk, G., Jałoszewska, M., Charęzińska M., Krupa, M. (2017). Taxonomy and Structure of Polish Personality-descriptive Type-Nouns. International Society for the Study of Individual Differences 2017. Warsaw, 24-28.07.2017.

 


 

APPLIED RESEARCH

 

  • Kolańska, M., Gorbaniuk, O. The dimensions of comparing with the typical users of brands among teenagers (2017). 15th European Congress of Psychology, Amsterdam, 11-14.07.2017.
  • Ivanova, A., Gorbaniuk, O., Kuts, O., Bevz, H., Paskevska, J., Piela, I., Kowalski, D. (2017). Comparison of the structure of political party perception in Poland, Lithuania and Ukraine. 15th European Congress of Psychology, Amsterdam, 11-14.07.2017.
  • Gorbaniuk, O., Wilczewski, M., Kolańska, M., Ivanova, A. (2016). A lexical study of comparisons with typical brand users of services. Linguistics Beyond And Within 2016: Controversy in Linguistics and Language Studies, Katolicki Uniwersytet Lubelski Jana Pawła II, Lublin, 20-21.10.2016.
  • Razmus, , Gorbaniuk, O. (2015). Does politician’s image matter? Perceived personality traits of politicians and political preferences. 14th European Congress of Psychology, Milan 7-10.07.2015.
  • Glińska, E., Gorbaniuk, O. (2015). Restrictions on the Use of the Aaker Model in the Measurement of City Brand Personality: The Sender Perspective. III Place Management & Branding Conference: Sustainability, Liveability & Connectivity, 6-8.05.2015, Poznań.
  • Gorbaniuk, O. (2012). In Search of Ecological Norms in Brand Image Diagnostics: The Normalization Procedure as Exemplified by the Consumer Goods Market in Poland. Referat wygłoszony na międzynarodowej konferencji Globalization and Marketing Performance 2012. COEX, Seoul, Republic of Korea, 19-22.07.2012
  • Gorbaniuk, O., Sokolowski, T., Markovska, E., Czajka, K., Mielczarek, A. (2010). Brand personality and consumer-based brand equity: a study among Polish consumer. Referat wygłoszony na dorocznej konferencji Academy of Marketing Science pt. „Cultural Perspectives in Marketing 2010”, Lille, 21-25.07.2010.